One fall weekend while at a college tailgate party, I noticed that sports logos and corporate brands were on everything EXCEPT the grill that we gathered around. Naturally you cannot place plastic logos on hot surfaces, so began my year and a half journey of developing Armor Shields.
This journey was full of challenges that had to be solved such as designing the look, how it should be manufactured, most efficient and secure means of attachment to the grill, the best protective colored coating, secured durable decals that can withstand outside harsh environments, and lastly how to ensure protection of the shield. The first prototypes were too hot for decals and the first few devices for attaching the shields to the grills were complicated and transferred heat to the shields. Our goal was to develop and deliver a great looking grill cover of high quality that people would be proud to display on top of their smoker/grill.
Even with the challenges we encountered, the design process was fun. We were able to file both a utility and a design patent for the shield as well as for the spring clips. We mimicked the exact geometry of the grills so the Armor Shields would not look like a cheesy add-on but rather a smart and elegant grill accessory that allows for unique expression with custom colors or hydro-dipped patterns. Additionally, the Shields can be customized with domed decals of your favorite sports team or corporate logos. The style and design can be as personal and unique as is each grill owner. Marketing via the internet has changed the way products can be introduced to the public and we are thrilled to launch Armor Shields today. We plan to have a lot of fun and look forward to seeing all of the creative ways that grill owners will express themselves.
— Owner & Founder, Larry Bradford